Teacher

Mrs. Rakeman

Grade Level

9th

Subject Area

Social Studies – US History

Lesson Description

Industry and Quincy History – Lesson 3

Essential Question

·        What type of people were successful entrepreneurs in Quincy industries?

Enduring Understanding

·        People with money and influence often have an easier time in the business world than others

Objectives

 

 

·        Students will analyze qualities successful businessperson had during the 1800’s in Quincy.

·        Students will research a particular business owner and create a business card for him/her.

Standards

USI.27 c – Rise of a business class of merchants and manufacturers

Lesson Activities

 
  1. In pairs, students will select a businessperson who was successful in the city of Quincy during the 1800’s and research their background through biographical information, articles and advertisements in newspapers. Day 8

HWK: Students will describe in a few paragraphs what aspect of his/her life they will focus on.

  1. Students will create a business card for their business owner Day 9

Materials
  • Library time
  • Examples of business cards
  • Business card checklist

Assessment
  • Completion of required elements of the business card
  • Answer evaluation questions

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Creating Business Cards

 

Introduction

 

When business people meet, they exchange business cards.  Business cards are a relatively modern invention designed to quickly introduce a person and provide at least a minimum amount of information about themselves or their business.  Some individuals and businesses have simple cards.  Others get very creative using business cards with unusual colors or shapes that reflect what the person does.

 

What if Napoleon had a business card?  What would it say?  Would he have a serious, formal card or something fun and whimsical?  What title would he give himself?  Would there be any pictures on the card?

 

Task

Create a business card for the Quincy businessperson of your choice.  Your selection must have lived and operated a business/industry during the 1800’s.  Each pair must select a different person so we have a wide variety of cards. The card should help others know who the person was and remember what the person did.

 

A business card generally focuses on a single facet of an individual or business.  If the person was known for many different accomplishments, single out just one of those activities for the business card.  You may choose to focus on a well-known aspect or on some lesser known achievements or interests.

Checklist

 

    1. First, first become familiar with the person through books, papers, classroom discussion or other research materials.

 

    1. After deciding on what aspect of his or her life or activities you want to focus on, write a two or three paragraph description that tells about that part of the person’s life.

 

    1. Decide if you want a serious or formal card or something more lighthearted.  What is most appropriate to your subject?

 

    1. List the major components of your business card.  Mark out any components you wish to omit from your card.  If appropriate, come up with a title for your subject.  To put everything you want on a small card, you may need to come up with different ways to say the same thing :look for shorter words in place of long ones, use a single word in place of two or three different ones and experiment with abbreviations.

 

    1. Look at the sample business cards and identify the styles you like and utilize them in your card.

 

    1. Sketch out some rough ideas of how you want the business card to look – including any graphics you wish to include.

 

    1. Create your final version of the business card on the paper provided in class.

 

Evaluation Questions – Must be turned in with final version of business card

 

A)    What is the focal point of this business card?  (What is supposed to catch the reader’s eye first?

 

B)     What job, role or activity does this business card describe?  Is this a commonly known or less known role of your subject?

 

C)    Is this card supposed to be a formal (serious) or informal (casual) business card?

 

D)    Why did you choose these colors, graphics and style for this person’s card?

 

 

 

 

 

 

 

 

 

 

      

 

 

    

 

 

      

 

 

 

     

 

 

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